Amazon Luxury

What sells, not what is listed

The luxury watches that actually sell on Amazon.

Hundreds of high-ticket watches are listed on Amazon; very few of them ever sell. Amazon gives a product a sales rank only once it has sold, so on October 8, 2026 we checked every one of the 435 luxury watches we track. 54 had a rank; the rest have never sold there. Below are the in-stock models that keep selling, then the pre-owned pieces that sold and are gone (3 more had sold but were out of stock that day).

54 / 435

luxury watches we track that have sold on Amazon

11

pre-owned pieces from our September list that sold

40

models that have sold and are in stock today

In stock, and selling

40 models you can still buy, best seller first

These listings have sold on Amazon and were in stock on October 8, 2026, ordered by their sales rank in Amazon’s Wrist Watches category. Nearly all are new watches from independent dealers: Omega Speedmaster Moonwatch, Tudor Black Bay, Omega Seamaster Diver 300M, TAG Heuer Carrera, Breitling Superocean Heritage, Grand Seiko Grand Seiko. Photos are the listing photos from Amazon.

Amazon listing photo: Tudor Black Bay GMT (steel, burgundy and blue) M79830RB-0001

Tudor · new · in stock

Black Bay GMT (steel, burgundy and blue)

Ref. M79830RB-0001 · 41mm · $2,500–$5,000

The Black Bay GMT with the Pepsi bezel and a true traveller's GMT movement, the Tudor that people cross-shop against a Rolex GMT-Master, from a marketplace seller with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Seamaster Diver 300M 42 (steel, black) 210.30.42.20.01.001

Omega · new · in stock

Seamaster Diver 300M 42 (steel, black)

Ref. 210.30.42.20.01.001 · 42mm · $5,000–$10,000

The black steel Seamaster Diver 300M with the ceramic wave dial and the 8800 Master Chronometer; the quieter twin of the blue, from a marketplace dealer with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Breitling Superocean Heritage B20 44 (blue, mesh) AB2030161C1A1

Breitling · new · in stock

Superocean Heritage B20 44 (blue, mesh)

Ref. AB2030161C1A1 · 44mm · $5,000–$10,000

The Superocean Heritage B20 44 in blue on the mesh bracelet, the 1957 look with the B20 manufacture calibre, 4.8 stars from six Amazon ratings, from a marketplace dealer under list with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonwatch 3861 (hesalite, nylon strap) 310.32.42.50.01.001

Omega · new · in stock

Speedmaster Moonwatch 3861 (hesalite, nylon strap)

Ref. 310.32.42.50.01.001 · 42mm · $5,000–$10,000

The current Moonwatch with hesalite on Omega's nylon strap, 91 grams and the lowest 3861 price on this page, 7 ratings on Amazon; from a marketplace dealer with Amazon's return window.

Sold by World Of Watches., an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Pelagos 42 (titanium, blue) M25600TB-0001

Tudor · new · in stock

Pelagos 42 (titanium, blue)

Ref. M25600TB-0001 · 42mm · $5,000–$10,000

The blue Pelagos, the most-rated Tudor on Amazon: 500m titanium diver, ceramic bezel, self-adjusting clasp and the MT5612, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Seamaster Diver 300M 42 (steel, black, rubber) 210.32.42.20.01.001

Omega · new · in stock

Seamaster Diver 300M 42 (steel, black, rubber)

Ref. 210.32.42.20.01.001 · 42mm · $5,000–$10,000

The black Seamaster Diver 300M on Omega's rubber strap, the lightest and least expensive current Seamaster here; same 8800 Master Chronometer, from a marketplace dealer with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay 58 (burgundy, 5-link, 2025) M7939A1A0RU-0001

Tudor · new · in stock

Black Bay 58 (burgundy, 5-link, 2025)

Ref. M7939A1A0RU-0001 · 39mm · $5,000–$10,000

The 2025 Black Bay 58 in burgundy with the Master Chronometer MT5400-U and the five-link bracelet, 11.7mm thin, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay S&G 41 (M79733N-0008, black)

Tudor · new · in stock

Black Bay S&G 41 (M79733N-0008, black)

41mm · $5,000–$10,000

The 2017-generation two-tone Black Bay S&G in black with the MT5612, discontinued, one left from a marketplace seller at the lower of its two listed prices, with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Breitling Superocean Heritage B20 42 (steel and red gold, blue) UB2010161C1S1

Breitling · new · in stock

Superocean Heritage B20 42 (steel and red gold, blue)

Ref. UB2010161C1S1 · 42mm · $5,000–$10,000

The Superocean Heritage B20 in steel and red gold on the blue rubber strap, Breitling's 1957 diver with a 70-hour chronometer movement, five stars from three buyers; from a marketplace dealer with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Seamaster Aqua Terra 150M 41 (steel, blue teak) 220.10.41.21.03.001

Omega · new · in stock

Seamaster Aqua Terra 150M 41 (steel, blue teak)

Ref. 220.10.41.21.03.001 · 41mm · $5,000–$10,000

The Aqua Terra 41 with the blue teak dial, the Seamaster for the office rather than the sea, with the 8900 Master Chronometer; a discontinued dial from a marketplace seller with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Pelagos 42 (titanium, black) M25600TN-0001

Tudor · new · in stock

Pelagos 42 (titanium, black)

Ref. M25600TN-0001 · 42mm · $5,000–$10,000

The Pelagos, Tudor's 500m titanium diver with the self-adjusting clasp and the MT5612, 11 ratings on Amazon; the dive watch Tudor fans argue is better than the Black Bay, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Seamaster Diver 300M 42 (steel, blue) 210.30.42.20.03.001

Omega · new · in stock

Seamaster Diver 300M 42 (steel, blue)

Ref. 210.30.42.20.03.001 · 42mm · $5,000–$10,000

The blue steel Seamaster Diver 300M, the exact reference people type into Amazon, from a marketplace dealer under Omega's list price with Amazon's return window; the most-rated Seamaster on the site.

Sold by World Of Watches., an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay 58 (steel, navy blue) M79030B-0001

Tudor · new · in stock

Black Bay 58 (steel, navy blue)

Ref. M79030B-0001 · 39mm · $2,500–$5,000

The Black Bay 58 Navy Blue, the 39mm no-date Tudor that fits every wrist, a reference Tudor no longer lists, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Ranger 39 (steel, black) M79950-0001

Tudor · new · in stock

Ranger 39 (steel, black)

Ref. M79950-0001 · 39mm · $2,500–$5,000

The Ranger, Tudor's 39mm field watch with the MT5402 and the T-fit clasp at the lowest Tudor price on this page, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Seamaster Diver 300M 42 (steel, white) 210.30.42.20.04.001

Omega · new · in stock

Seamaster Diver 300M 42 (steel, white)

Ref. 210.30.42.20.04.001 · 42mm · $5,000–$10,000

The white Seamaster Diver 300M, the one with the red Seamaster script and the black bezel; same 8800 Master Chronometer as the blue, from a marketplace dealer with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay 54 (steel, black) M79000N-0001

Tudor · new · in stock

Black Bay 54 (steel, black)

Ref. M79000N-0001 · 37mm · $2,500–$5,000

The Black Bay 54, the 37mm Tudor diver built on the brand's 1954 original, thin, no date, T-fit clasp and the MT5400; from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: TAG Heuer Carrera Chronograph 44 (Calibre 16, black, rubber) CBN2A1AA.FT6228

TAG Heuer · new · in stock

Carrera Chronograph 44 (Calibre 16, black, rubber)

Ref. CBN2A1AA.FT6228 · 44mm · $5,000–$10,000

The 44mm Carrera Chronograph with the ceramic tachymeter bezel on TAG Heuer's perforated rubber strap, Calibre 16, from a marketplace dealer just under list with Amazon's return window.

Sold by World Of Watches., an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay Pro (steel, black) M79470-0001

Tudor · new · in stock

Black Bay Pro (steel, black)

Ref. M79470-0001 · 39mm · $2,500–$5,000

The Black Bay Pro, Tudor's fixed-bezel GMT with the yellow 24-hour hand, the watch people cross-shop against a Rolex Explorer II, from a marketplace seller with Amazon's return window.

Sold by Time Japan, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay GMT (opaline, fabric) M79830RB-0012

Tudor · new · in stock

Black Bay GMT (opaline, fabric)

Ref. M79830RB-0012 · 41mm · $2,500–$5,000

The Black Bay GMT Pepsi with the opaline dial on the fabric strap, the least expensive Tudor GMT here, from a marketplace seller with Amazon's return window.

Sold by Time Japan, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonwatch 1861 (hesalite, bracelet) 311.30.42.30.01.005

Omega · new · in stock

Speedmaster Moonwatch 1861 (hesalite, bracelet)

Ref. 311.30.42.30.01.005 · 42mm · $5,000–$10,000

The calibre 1861 Moonwatch on its bracelet, discontinued, from a marketplace dealer with Amazon's return window and a five-star rating from six buyers.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonwatch 3861 (sapphire, bracelet) 310.30.42.50.01.002

Omega · new · in stock

Speedmaster Moonwatch 3861 (sapphire, bracelet)

Ref. 310.30.42.50.01.002 · 42mm · $5,000–$10,000

The current Moonwatch with sapphire front and back on the bracelet, the 3861 Master Chronometer on show, from a marketplace seller with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Breitling Chronomat B01 42 (two-tone, blue)

Breitling · new · in stock

Chronomat B01 42 (two-tone, blue)

42mm · $10,000–$25,000

The steel and red gold Chronomat B01 42 with the blue dial on the Rouleaux bracelet, the outgoing generation with the manufacture 01, the most expensive Breitling on this page, from a marketplace dealer with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Heritage Black Bay 41 (79230R, burgundy) M79230R-0012

Tudor · new · in stock

Heritage Black Bay 41 (79230R, burgundy)

Ref. M79230R-0012 · 41mm · $2,500–$5,000

The burgundy-bezel Black Bay 79230R, the launch colour on the 2016 to 2023 MT5602 generation, discontinued, three five-star ratings, from a marketplace seller with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonwatch 1861 (hesalite, leather) 311.33.42.30.01.001

Omega · new · in stock

Speedmaster Moonwatch 1861 (hesalite, leather)

Ref. 311.33.42.30.01.001 · 42mm · $5,000–$10,000

The calibre 1861 Moonwatch on leather, the last of the pre-METAS Speedmaster Professionals, discontinued, the most-rated Speedmaster on Amazon; from a marketplace seller with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay 41 (steel, burgundy, METAS) M7941A1A0RU-0001

Tudor · new · in stock

Black Bay 41 (steel, burgundy, METAS)

Ref. M7941A1A0RU-0001 · 41mm · $2,500–$5,000

The 2023 Black Bay 41 with the burgundy bezel and the METAS-certified MT5602-U, Tudor's flagship diver with the T-fit clasp, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Breitling Avenger B01 Chronograph 42 (black) AB0146101B1A1

Breitling · new · in stock

Avenger B01 Chronograph 42 (black)

Ref. AB0146101B1A1 · 42mm · $5,000–$10,000

The 2023 Avenger B01 Chronograph 42, Breitling's manufacture chronograph in a 300-metre case at the lowest B01 price on this page, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Grand Seiko Heritage SBGA415 Taisetsu (Spring Drive, titanium, 40mm)

Grand Seiko · new · in stock

Heritage SBGA415 Taisetsu (Spring Drive, titanium, 40mm)

40mm · $5,000–$10,000

The Taisetsu, the winter-snow Spring Drive in titanium with the 9R65; from a marketplace dealer with Amazon's return window, priced above Grand Seiko's list when read, which the copy says.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonwatch 3861 (hesalite, bracelet) 310.30.42.50.01.001

Omega · new · in stock

Speedmaster Moonwatch 3861 (hesalite, bracelet)

Ref. 310.30.42.50.01.001 · 42mm · $5,000–$10,000

The current Moonwatch on the bracelet with the hesalite crystal, the purist's Speedmaster with the 3861 Master Chronometer, from a marketplace seller with Amazon's return window; flagged as a parallel import, so ask about the warranty.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: TAG Heuer Carrera

TAG Heuer · new · in stock

Carrera

$5,000–$10,000

The racing chronograph from 1963; the Heuer 02 versions carry TAG’s in-house movement.

Sold by World Of Watches., an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Grand Seiko Evolution 9 SLGH005 White Birch (Hi-Beat, 40mm) SLGH005

Grand Seiko · new · in stock

Evolution 9 SLGH005 White Birch (Hi-Beat, 40mm)

Ref. SLGH005 · 40mm · $5,000–$10,000

The SLGH005 White Birch, the watch that launched Evolution 9 and the 9SA5 Hi-Beat with 80 hours; Grand Seiko's most-talked-about steel watch, from a marketplace dealer under list with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Grand Seiko Sport SBGJ237 (Hi-Beat GMT, 44.2mm, blue) SBGJ237

Grand Seiko · new · in stock

Sport SBGJ237 (Hi-Beat GMT, 44.2mm, blue)

Ref. SBGJ237 · 44.2mm · $5,000–$10,000

The SBGJ237, Grand Seiko's 200-metre Hi-Beat GMT with a ceramic 24-hour bezel that reads three time zones; from a marketplace dealer just under Grand Seiko's price with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay Chrono (M79360N-0001, reverse panda, bracelet)

Tudor · new · in stock

Black Bay Chrono (M79360N-0001, reverse panda, bracelet)

41mm · $5,000–$10,000

The 2021 Black Bay Chrono reverse panda on the riveted bracelet, the MT5813 column-wheel chronograph at the lowest Tudor chronograph price here, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: TAG Heuer Carrera Chronograph 44 Heuer 02 (steel, green) CBN2A10.BA0643

TAG Heuer · new · in stock

Carrera Chronograph 44 Heuer 02 (steel, green)

Ref. CBN2A10.BA0643 · 44mm · $5,000–$10,000

The green-dial Carrera Chronograph 44 with the in-house Heuer 02 and 80 hours, listed well under TAG Heuer's price; from a marketplace dealer with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: TAG Heuer Carrera

TAG Heuer · new · in stock

Carrera

$5,000–$10,000

The racing chronograph from 1963; the Heuer 02 versions carry TAG’s in-house movement.

Sold by World Of Watches., an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Seamaster Diver 300M 42 (Sedna gold) 210.62.42.20.03.001

Omega · new · in stock

Seamaster Diver 300M 42 (Sedna gold)

Ref. 210.62.42.20.03.001 · 42mm · $25,000+

The Bond Seamaster in solid Sedna gold on rubber: ceramic wave dial, helium valve, Master Chronometer 8800; box in the listing.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonphase 44.25 (steel, black) 304.33.44.52.01.001

Omega · new · in stock

Speedmaster Moonphase 44.25 (steel, black)

Ref. 304.33.44.52.01.001 · 44mm · $10,000–$25,000

The steel Speedmaster Moonphase with the 9904 Master Chronometer, the automatic column-wheel Speedmaster with a moonphase and pointer date at the lowest Moonphase price on this page; from a marketplace seller with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Breitling Superocean Heritage B01 Chronograph 44 (steel, blue) AB0162121C1S1

Breitling · new · in stock

Superocean Heritage B01 Chronograph 44 (steel, blue)

Ref. AB0162121C1S1 · 44mm · $5,000–$10,000

The Superocean Heritage B01 Chronograph 44 in blue on the black rubber strap, a 200-metre dive chronograph with Breitling's calibre 01, five stars from four buyers; from a marketplace dealer with Amazon's return window.

Sold by Luxor Watches, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: TAG Heuer Carrera Chronograph x Porsche 44 (steel, grey) CBN2A1F.BA0643

TAG Heuer · new · in stock

Carrera Chronograph x Porsche 44 (steel, grey)

Ref. CBN2A1F.BA0643 · 44mm · $5,000–$10,000

The Carrera x Porsche with the asphalt dial and the in-house TH20-00, the collaboration Carrera on the bracelet, from a marketplace dealer with Amazon's return window.

Sold by World Of Watches., an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Tudor Black Bay Ceramic (M79210CNU) M79210CNU-0001

Tudor · new · in stock

Black Bay Ceramic (M79210CNU)

Ref. M79210CNU-0001 · 41mm · $5,000–$10,000

Tudor's Black Bay in black ceramic with the METAS-certified manufacture movement; the Black Bay Amazon shoppers search for, at the lowest price on this page for a Master Chronometer, from a marketplace seller with Amazon's return window.

Sold by Watchsavings, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Amazon listing photo: Omega Speedmaster Moonwatch 1863 (sapphire, leather) 311.33.42.30.01.002

Omega · new · in stock

Speedmaster Moonwatch 1863 (sapphire, leather)

Ref. 311.33.42.30.01.002 · 42mm · $5,000–$10,000

The calibre 1863 sapphire-back Moonwatch on leather, discontinued, the lowest Moonwatch price on this page with the big presentation box per the seller; from a marketplace seller with Amazon's return window.

Sold by MS-TR JAPAN, an independent dealer, through Amazon. The dealer’s warranty applies, not the maker’s; read the warranty line on the listing.

Sold on Amazon

11 pre-owned pieces that found a buyer

Each of these was a single pre-owned unit on Amazon Luxury Stores when we listed it in September. By October 8, 2026 each had a sales rank and was no longer offered: it sold. The unit is gone, so the button opens the live Amazon search for the next one of the same family. By family: Rolex Datejust 6, Cartier Panthère 1, Rolex GMT-Master II 1, Rolex Datejust Turn-O-Graph 1, Omega Speedmaster Moonwatch 1, Rolex Explorer 1.

Amazon listing photo: Rolex Lady-Datejust 26 (two-tone, champagne diamond, Very Good, box)

Rolex · sold

Lady-Datejust 26 (two-tone, champagne diamond, Very Good, box)

26mm · $10,000–$25,000

Listing: Oyster Perpetual Datejust Automatic Watch Stainless Steel and Gold

Amazon listing photo: Rolex Lady-Datejust 26 (two-tone, champagne diamond, Rebag)

Rolex · sold

Lady-Datejust 26 (two-tone, champagne diamond, Rebag)

26mm · $10,000–$25,000

Listing: Oyster Perpetual Datejust Automatic Watch 26

Amazon listing photo: Rolex Lady-Datejust 26 (179171G per the seller, two-tone, black diamond) 179171G

Rolex · sold

Lady-Datejust 26 (179171G per the seller, two-tone, black diamond)

Ref. 179171G · 26mm · $10,000–$25,000

Listing: Rolex Datejust 179171G

Amazon listing photo: Rolex Lady-Datejust 26 (79174, steel, white Roman) 79174

Rolex · sold

Lady-Datejust 26 (79174, steel, white Roman)

Ref. 79174 · 26mm · $5,000–$10,000

Listing: White Roman Dial Datejust 79174 26mm, White

Amazon listing photo: Cartier Panthere small (steel, diamond bezel, quartz)

Cartier · sold

Panthere small (steel, diamond bezel, quartz)

22mm · $10,000–$25,000

Listing: Panthere de Cartier Quartz Watch Stainless Steel with Diamonds

Amazon listing photo: Rolex GMT-Master II 40 16710

Rolex · sold

GMT-Master II 40

Ref. 16710 · 40mm · $10,000–$25,000

Listing: Pepsi GMT Master II 16710 40MM, Black

Amazon listing photo: Rolex Datejust 36 (16013, two-tone, black tapestry, box and papers) 16013

Rolex · sold

Datejust 36 (16013, two-tone, black tapestry, box and papers)

Ref. 16013 · 36mm · $5,000–$10,000

Listing: Stainless Steel & 18K Gold Tapestry Datejust 16013 36mm, Black

Amazon listing photo: Rolex Datejust 36 (116243, two-tone, diamond bezel, blue wave)

Rolex · sold

Datejust 36 (116243, two-tone, diamond bezel, blue wave)

36mm · $10,000–$25,000

Listing: Two-Toned 18K Gold & Steel Blue Wave Pave Diamond Dial Datejust

Questions, answered

What sells, and how we know

Which luxury watches actually sell on Amazon?
On October 8, 2026 we checked all 435 high-ticket watches we track on Amazon; 54 had an Amazon sales rank, which Amazon gives only to items that have sold. The pre-owned pieces that sold were mostly Rolex: Rolex Datejust (6), Cartier Panthère (1), Rolex GMT-Master II (1). Among watches still in stock, the ones that sell are Omega Speedmaster Moonwatch, Tudor Black Bay, Omega Seamaster Diver 300M, TAG Heuer Carrera, Breitling Superocean Heritage, listed new by independent dealers.
Do people really buy Rolex watches on Amazon?
Yes. 9 of the pre-owned Rolex pieces we listed from Amazon Luxury Stores in September carried a sales rank by October 8, 2026 and were no longer offered, which means they sold there. The Datejust sold most often. Every pre-owned Rolex on Amazon is a single unit from a reseller such as Rebag or REKLAIM, so when one sells, the listing goes away.
Why do pre-owned luxury listings on Amazon disappear?
Each one is a single watch. When it sells, or the reseller withdraws it, the page shows “Currently unavailable”. Of the 160 pre-owned Luxury Stores units we listed in September, 68 were no longer offered on October 8, 2026. That is why every pre-owned entry on this site comes with a live Amazon search for the same family.
Which luxury watch is the best seller on Amazon right now?
Of the in-stock luxury watches we track, the Tudor Black Bay GMT (steel, burgundy and blue) M79830RB-0001 had the best sales rank in Amazon’s Wrist Watches category on October 8, 2026. It is listed new by an independent dealer, so it carries the dealer’s warranty rather than the maker’s.
Are the new Omega, Tudor and TAG Heuer watches on Amazon sold by the brands?
No. They are listed by independent dealers selling through Amazon’s marketplace, such as the sellers named on each card here. They usually come with the dealer’s own warranty instead of the manufacturer’s, and with Amazon’s return window. Read the seller and warranty lines on the listing before buying.

How we checked: sales rank, stock and seller come from Amazon’s product data for each listing on October 8, 2026; pre-owned units were confirmed gone on their product pages the same day. A rank means at least one sale, not how many. Prices shown are bands from the day we listed each piece, never a live price; the price on Amazon is the one that counts.

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The Horologist is reader-supported. When you buy through links on our site, we may earn a commission at no extra cost to you. This never influences our editorial recommendations — every timepiece is selected on merit alone.